(Glendale, Arizona) — There will be more attention than ever on the footballs that will be used in the Super Bowl game on February 1, 2015. Every one of them will be “tagged” with a specially-prepared synthetic DNA ink that leaves an invisible-to-the-naked-eye security mark to protect against possible counterfeiting. The sideline pylons and even the coin used for the game-opening coin toss will be marked, too.
The National Football League again will use the world’s largest sports memorabilia authentication company, PSA/DNA Authentication Services of Santa Ana, California (www.PSAcard.com), to certify all footballs used in the Super Bowl. A PSA/DNA representative will mark each ball with a synthetic DNA (deoxyribonucleic acid) strand that can be seen only when illuminated by a specific laser frequency.
“The special DNA ink we use has an astronomical 1-in-33 trillion chance of being accurately reproduced by counterfeiters. The mark is invisible to the naked eye but fluoresces green when illuminated by the proper laser frequency,” said Joe Orlando, President of PSA/DNA, a division of Collectors Universe, Inc. (NASDAQ:CLCT).
“Many of the game-used Super Bowl footballs are sold by the NFL through charity auctions. The PSA/DNA certification combats potential counterfeiting and helps assure future owners that each ball is genuine, but no, we are not involved with verifying the air pressure of the footballs being used in the game,” explained Orlando.
About 120 footballs are expected to be used in the game in the game between New England and Seattle at the University of Phoenix stadium in Glendale, Arizona.
“The value of any game-used Super Bowl collectible can vary significantly depending on the importance of the specific item. For example, was the particular football caught for a touchdown or used for a game-winning field goal?,” said Orlando who also is Editor of the monthly Sports Market Report price guide magazine.
Experts at Professional Sports Authenticator (PSA) and its PSA/DNA Authentication Services division have examined and certified over 20 million different sports, entertainment and historical collectibles with a combined total value of over $1 billion.
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Latest ArticleOffside with Counterfeits
Great to see our partner and licensee , Professional Sports Authenticator (PSA, and PSA/DNA Authentication Services), back at the Super Bowl, using our DNA Matrix™ security marking technologies. PSA will provide on-field anti-counterfeit measures to tag game-used footballs and collectible items that will be auctioned off at a later date.
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